Revenue Advisory for HealthTech & MedTech
Strategic Revenue Audit and fractional CRO support for HealthTech and MedTech scale-ups, including investor-readiness and NHS GTM strategy work.
The North of England has one of the densest HealthTech and MedTech clusters in the UK, anchored by NHS demand, the University of Leeds and University of Sheffield medical schools, and global MedTech employers across the Humber and Greater Manchester. From NHS-facing SaaS in Leeds, to global medical devices in Hull, to digital-health scale-ups in Manchester, this is a serious commercial market.
HealthTech commercial cycles combine NHS procurement, regulated-product positioning and increasingly enterprise SaaS GTM. Evara's partners have placed in NHS-facing SaaS, global MedTech and life-sciences sales leadership and understand the procurement and clinical-stakeholder dynamics that drive these deals.
HealthTech commercial salaries in the North broadly track mainstream SaaS for equivalent seats. MedTech device sales (where the role includes clinical engagement and capital sales cycles) commonly attract a 10-20% premium over generic SaaS at equivalent seniority.
How we work
01
A two to four-week Strategic Revenue Audit. Interviews across leadership, sales, marketing and CS. Pipeline, forecast and CRM data review. Output is a written diagnostic with a prioritised set of interventions, not a generic playbook.
02
We translate the diagnostic into an operating-model design: structure, segmentation, role design, compensation, forecasting cadence, tooling decisions. Reviewed with the CEO and board before any change is made.
03
Working back from revenue targets, we model the headcount, ramp, attainment and hiring plan needed to deliver. This becomes the joined-up commercial plan against which decisions are made.
04
Where useful, an Evara fractional revenue leader steps in to run the change. Where the in-house team has capacity, we support from alongside. Either way the work gets done, not just recommended.
05
Monthly commercial reviews against the plan. Quarterly board pack. Annual re-plan. The advisory engagement winds down as the in-house function gets stronger; it is not designed to be permanent.
Locations
FAQs
Yes. Senior commercial hires into NHS-facing SaaS are a recurring part of our work, particularly in Leeds where the cluster is densest.
MedTech sales typically combines clinical-stakeholder engagement, capital-equipment economics and longer cycles. We hire for those specifics rather than transferring SaaS commercial profiles directly.
A structured two to four-week diagnostic of the full revenue function: strategy, structure, process, comp, pipeline, forecast, tooling and people. Output is a written diagnostic with a prioritised set of interventions.
Most fractional CRO engagements run between 4 and 10 days per month. Heavier at the start to install the operating model, lighter once the cadence is in place.
Email Rachel Lunn and the team. We will reply within one working day with a sector-specific market read for the role you have in mind.
Email Rachel Lunn/revenue-advisory/sectors/healthtech
Sales recruitment, GTM recruitment and revenue advisory for SMEs UK-wide. We reply within one working day.
Email Rachel Lunn