Logistics & Supply Chain revenue advisory in Warrington
Strategic Revenue Audit and fractional CRO support for PE-backed logistics platforms and supply-chain SaaS scale-ups. On the ground in Warrington and across the wider North West logistics & supply chain cluster.
Warrington's position at the M6/M62 intersection makes it one of the most commercially well-connected towns in the UK. The Birchwood and Daresbury Science and Innovation Campus host a substantial cluster of nuclear, defence and digital R&D employers. The town has a meaningful FinTech back-office presence, plus a growing community of B2B SaaS and managed-services employers around the town centre. Warrington's location pulls regularly from both Manchester and Liverpool catchments.
Warrington is the M6 / M62 / M56 confluence and the natural commercial base for any 3PL or supply-chain SaaS vendor serving both the Manchester and Liverpool buyer bases. Stobart, Culina, DHL and the wider Warrington 3PL footprint give the town a deeper logistics commercial pool than Manchester itself for senior 3PL seats.
Eddie Stobart / Culina Group
3PL
Warrington-area HQ presence for the major UK 3PL group.
United Utilities (supply chain)
Utilities supply chain
Warrington-headquartered with substantial supply-chain commercial roles.
DHL Supply Chain (Warrington)
3PL
Major Warrington 3PL site.
Logistics commercial supply is healthy across the M62 corridor at SDR, AE and KAM level. Senior commercial leadership is more concentrated and most strong candidates are passive and embedded in long equity packages, particularly in PE-backed 3PL groups.
Logistics commercial salaries in the North run broadly in line with industrial manufacturing for equivalent seats. Supply-chain SaaS roles attract a mild premium where the buyer-side profile is enterprise.
Warrington salary nuance
Warrington logistics commercial salaries match Manchester for equivalent seats. Senior 3PL Sales Directors with named retail- and FMCG-account experience command the strongest premium.
Warrington Bank Quay and Central give direct services to Manchester (30 min), Liverpool (25 min) and London (under 2hr). The M6, M62 and M56 intersect within minutes of the town.
How we work
01
A two to four-week Strategic Revenue Audit. Interviews across leadership, sales, marketing and CS. Pipeline, forecast and CRM data review. Output is a written diagnostic with a prioritised set of interventions, not a generic playbook.
02
We translate the diagnostic into an operating-model design: structure, segmentation, role design, compensation, forecasting cadence, tooling decisions. Reviewed with the CEO and board before any change is made.
03
Working back from revenue targets, we model the headcount, ramp, attainment and hiring plan needed to deliver. This becomes the joined-up commercial plan against which decisions are made.
04
Where useful, an Evara fractional revenue leader steps in to run the change. Where the in-house team has capacity, we support from alongside. Either way the work gets done, not just recommended.
05
Monthly commercial reviews against the plan. Quarterly board pack. Annual re-plan. The advisory engagement winds down as the in-house function gets stronger; it is not designed to be permanent.
FAQs
Yes. We work both sides of the market and understand how 3PL operators buy supply-chain SaaS, which materially shapes the commercial profile required on both sides.
Cost base, equal-time access to both Manchester and Liverpool talent pools, and the M6/M62 motorway intersection. For B2B businesses serving the wider North West, Warrington is often a more efficient HQ than central Manchester.
Nuclear and defence (anchored by Sellafield Ltd), utilities (United Utilities), FMCG (Heinz), B2B telco and managed services, and a growing layer of B2B SaaS around Birchwood.
Email Rachel Lunn and the team. We will reply within one working day with a Warrington-specific logistics & supply chain market read for the role you have in mind.
Email Rachel Lunn/revenue-advisory/warrington/logistics
Sales recruitment, GTM recruitment and revenue advisory for SMEs UK-wide. We reply within one working day.
Email Rachel Lunn