Sales Recruitment for Consumer & FMCG
Retained search for senior FMCG and consumer commercial leaders.
FMCG and consumer is one of the most concentrated commercial markets in the North, anchored by major Yorkshire and North West manufacturers and the depth of the UK retail buying base. From food and drink in West Yorkshire and East Lancashire to global consumer health in Hull, this is a serious commercial market with mature commercial functions.
FMCG commercial roles combine national-account management, category leadership and increasingly D2C GTM. Evara's partners have placed senior commercial leaders into food and drink, consumer health and consumer-brand businesses across the North.
FMCG commercial salaries in the North run slightly below SaaS for equivalent seats but include strong long-incentive structures and category P&L exposure.
How we work
01
We start with a structured kick-off that captures the commercial objective, not just the title. Reporting line, comp envelope, the deal sizes the person will sell, the buyers they will sell to, and the behaviours that will succeed in your environment.
02
We map where the right people actually sit, across direct competitors, adjacent industries and proven environments in your region. This becomes the long-list of candidates we approach, not just whoever is on the job boards this week.
03
Candidates are approached with a clear commercial narrative, not a job advert. We communicate the opportunity, the leadership environment, the expectations and the growth path, so only genuinely relevant people move forward.
04
Two structured commercial screens before a candidate ever reaches you. Track record validation, deal-stage probing, motivation, and a credibility check on the numbers they have actually delivered.
05
You receive a considered shortlist, not a CV flood. Each candidate is presented with strengths, potential risks and a fit assessment. We then support the process through to offer, acceptance and the first 90 days.
Locations
FAQs
Yes. National Account Manager, National Account Director and Sales Director roles in FMCG and consumer brands are a recurring part of our work.
A typical retained search runs 6 to 10 weeks from kick-off to offer accepted. Director-level searches sit at the longer end of that range. We will not rush a shortlist to hit an arbitrary deadline.
No. Every Evara search is retained on a two-payment structure: a commitment deposit paid up front to cover the strategic work, and a completion fee invoiced on day 60 of the placed candidate's employment. This protects the rigour of the process and means we are accountable for the outcome, not for activity.
Email Rachel Lunn and the team. We will reply within one working day with a sector-specific market read for the role you have in mind.
Email Rachel Lunn/sales-recruitment/sectors/consumer-fmcg
Sales recruitment, GTM recruitment and revenue advisory for SMEs UK-wide. We reply within one working day.
Email Rachel Lunn