Sales Recruitment in Salford

Sales Recruitment in Salford, Greater Manchester.

Most sales hires fail before the candidate is even chosen. We do this for SMEs and scale-ups across Salford and the wider North West, with on-the-ground knowledge of the Salford commercial market.

The Salford commercial market.

Salford's commercial profile has been transformed by MediaCityUK, the BBC's relocation, and the subsequent build-out of one of the largest broadcast and digital media clusters in Europe. The University of Salford, Salford Quays and the wider Greater Manchester catchment together support a deep concentration of commercial, partnerships and AdTech talent. Salford's regeneration around the Quays and Chapel Street has anchored a growing community of B2B SaaS and creative-industries employers.

Sectors most active in Salford

Media and broadcastingAdTech and MarTechB2B SaaSCreative industriesDigital and gaming

Anchor employers in the Salford market

BBC (MediaCityUK)

Media

Anchor of the Salford media and broadcast cluster, with deep commercial and partnerships functions.

ITV (MediaCityUK)

Media

Major broadcast and commercial employer at MediaCityUK.

dock10

Broadcast tech

Salford-based broadcast post-production with commercial and partnerships teams.

Talk Talk Group (Salford Quays)

Telco

Major commercial and operations base.

Kellogg's UK (Salford Quays)

FMCG

Major Salford commercial team.

University of Salford

Education

Anchor of the local talent pool and a substantial procurement and partnerships function.

Talent pool and working patterns

Salford's commercial talent pool is unusually deep in media, AdTech and partnerships thanks to the BBC and ITV anchors. SDR, AE and mid-level supply for B2B SaaS is healthy and overlaps fully with central Manchester. For senior commercial leaders, the wider Greater Manchester catchment applies and most candidates compare offers across both Salford and Manchester city centre.

Salford Central, MediaCityUK tram and the wider Metrolink network give 10-minute access from central Manchester. The M60 and M602 connect directly to the wider Greater Manchester network.

Salford salary benchmarks

What sales roles pay in Salford.

RoleSalford band
SDR / BDR£32k-£42k
Account Executive£58k-£85k (Base + OTE 105k-160k)
Head of Sales£92k-£135k (Base + OTE 145k-215k)
Sales Director£125k-£175k (Base + OTE 205k-290k)

Bands reflect the Salford market as of 2026. Talk to us for live, role-specific data.

How we work

The Evara sales recruitment process in Salford.

01

Define the role

We start with a structured kick-off that captures the commercial objective, not just the title. Reporting line, comp envelope, the deal sizes the person will sell, the buyers they will sell to, and the behaviours that will succeed in your environment.

02

Map the market

We map where the right people actually sit, across direct competitors, adjacent industries and proven environments in your region. This becomes the long-list of candidates we approach, not just whoever is on the job boards this week.

03

Approach with a narrative

Candidates are approached with a clear commercial narrative, not a job advert. We communicate the opportunity, the leadership environment, the expectations and the growth path, so only genuinely relevant people move forward.

04

Screen commercially

Two structured commercial screens before a candidate ever reaches you. Track record validation, deal-stage probing, motivation, and a credibility check on the numbers they have actually delivered.

05

Shortlist and support

You receive a considered shortlist, not a CV flood. Each candidate is presented with strengths, potential risks and a fit assessment. We then support the process through to offer, acceptance and the first 90 days.

What you get

Sales Recruitment deliverables for Salford engagements.

  • Structured role scorecard with purpose, outcomes and success criteria
  • Commercial market map of the relevant talent pool in your region
  • Targeted, narrative-led outreach to active and passive candidates
  • Two-stage commercial screening before any candidate reaches you
  • Considered shortlist with strengths, risks and commercial fit notes
  • Offer and acceptance support, including counter-offer planning

Why Evara

Why Salford commercial leaders work with Evara on sales recruitment.

Local

On-the-ground in North West. We know the Salford employer base, the talent pools and the comp norms first-hand, not from a database.

Operator-led

Every Evara partner has carried a number. Sales Recruitment engagements are run by people who have built and led commercial functions, not pure intermediaries.

Honest

If a hire is the wrong move for your stage in Salford, we will say so. We would rather lose the fee than place a senior leader into a seat that will not work.

FAQs

Sales Recruitment in Salford: common questions.

What makes Salford different from central Manchester for commercial hiring?+

Salford's media and broadcast anchor (BBC, ITV at MediaCityUK) gives the city a uniquely deep AdTech, partnerships and creative-commercial talent pool. For B2B SaaS and FinTech, Salford and Manchester operate as one talent market.

Is Salford a viable HQ for a B2B SaaS commercial team?+

Yes. The MediaCityUK and Salford Quays campuses offer modern commercial space, and the talent catchment is fully integrated with central Manchester via the Metrolink.

How does Salford comp compare to central Manchester?+

Broadly in line with central Manchester for equivalent commercial seats. Media and AdTech roles can sit slightly above thanks to the BBC and ITV anchor pull.

Where do Salford commercial leaders typically live?+

Across Greater Manchester: Sale, Altrincham, Worsley, Eccles, Monton and the city centre. The Metrolink network makes most parts of the conurbation viable.

How long does an Evara sales recruitment search take?+

A typical retained search runs 6 to 10 weeks from kick-off to offer accepted. Director-level searches sit at the longer end of that range. We will not rush a shortlist to hit an arbitrary deadline.

Do you work on contingent or do-or-die fees?+

No. Every Evara search is retained on a two-payment structure: a commitment deposit paid up front to cover the strategic work, and a completion fee invoiced on day 60 of the placed candidate's employment. This protects the rigour of the process and means we are accountable for the outcome, not for activity.

Nearby

We also cover towns around Salford

Salford-based engagements regularly cover the wider commuter belt, including Eccles, Worsley, Monton, Swinton, Walkden.

Other services in Salford

More North West cities

All North West cities →

Talk to us about sales roles in Salford.

Email Rachel Lunn and the Evara team. We will reply within one working day with live market data for the role you have in mind.

Email Rachel Lunn