Leadership · Leadership

Sales Director salary in North West, 2026.

Live compensation benchmarks, time-to-hire and equity guidance for a Sales Director in North West, drawn from Evara retained search data.

Headline benchmark

£125k-£180k base (£210k-£300k OTE)

In North West, 2026. Compared to Yorkshire: £120k-£170k base (£200k-£280k OTE).

Equity: 0.30-0.75% in Series B-C scale-ups

Time to hire

10-14 weeks

From kick-off to signed offer

Region

North West

North West compensation is anchored by Manchester, which is now the deepest GTM and senior commercial talent market outside London.

Typical responsibilities

Multi-quarter revenue plan ownership
Senior leadership team membership and board reporting
Operating-model design across sales, CS and partnerships
P&L responsibility for the commercial function

What good looks like

A strong Sales Director runs a multi-team commercial function delivering 90-115% of plan, builds the leadership bench beneath them, and is comfortable in the boardroom on commercial strategy and capital allocation.

Comparator employers in North West

Peak · Hibob · BJSS · Jet2

Related roles

Head of Sales

£95k-£140k base (£150k-£220k OTE)

CRO

£160k-£240k base (£270k-£380k OTE)

All benchmarks

Browse all roles across both regions →

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